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Sound City initiatives to help UK artists and industry break into Asia

Sound City

Sound City is one of the UK’s leading music brands for developing artists and business in Asian territories, and today announces details of the 2018 edition of its Sound City Korea showcase initiative as well as opportunities for UK artists to play at events China and Japan.

For artists and industry interested in breaking into these territories, Sound City is also delighted to partner with Liverpool Vision and the Department of International Trade to deliver a high impact programme of discussions and how-to sessions focusing on opportunities in the Chinese, Korean, Indian and Japanese markets as part of this year’s International Business Festival.

Sound City works closely with its partner Modern Sky Entertainment – the largest independent record label in Asia, and China’s largest festival promoter – to provide the most effective conduit available between Asian and western markets for artists and music businesses.

International Business Festival 2018: Discovering Real Business Opportunities In The Asian Markets

Taking place at the Exhibition Centre Liverpool on June 27, Sound City’s Discovering Real Business Opportunities In The Asian Music Markets programme at the International Business Festival will feature industry executives from high profile companies from each of the above territories. Attendees include Layli Odamura of Japan’s biggest independent promoter, CreativeMan; Ed Peto of Outdustry, which has helped companies including Beggars Group to set up in China; and Ivor Novello Award winning songwriter Diamond Duggal, who has 20 years of experience producing, writing and licensing music for major artists and labels internationally with a key focus on India.

They will be joined by UK companies that have done business and found success in the vibrant region.
For more information and a full line-up for the Discovering Real Business Opportunities In The Asian Markets programme, visit www.ibfmusicday.com

Register for the day here: https://www.eventbrite.co.uk/e/sound-city-discovering-real-business-opportunities-in-the-asian-markets-tickets-41945708744?aff=es2

Sound City Korea

Artists can now apply to showcase at two of South Korea’s most important industry events, MU:CON and Zandari Festival, as part of the Sound City Korea initiative.

Supported by Arts Council England, this is the fourth year that Sound City will take artists to MU:CON and Zandari, providing a gateway into the exciting Korean music market.

Taking place from October 5 – 7, Zandari Festival and its conference focuses on the live and independent sector, with 200 emerging artists performing in 22 venues to 3,000 industry delegates and 15,000 music festival attendees.

MU:CON 2018 will take place in late September (dates TBC) and showcases 150 artists to an industry audience of 3,000 at its conference. It has a particular focus on publishing and sync licensing.

Over the first three years of Sound City Korea, 73 UK artists and industry professionals attended and showcased at Zandari Festa and MU:CON.

It is projected that long term contracts signed as a result of previous Sound City Korea showcases will lead to more than $146,000 USD being spent on the artists that have taken advantage of the opportunity.

The Sound City Korea initiative invites artists plus a member of their team to apply and includes funding to attend the showcases. Artists should be based in England and include details of their current UK and international activity in their application as well as links to their music. Applications are open until 6pm on July 27, to apply go to: https://form.jotformeu.com/61935061241348

Sounds Of The Xity and Tokyo International Music Market

Sound City will also take one UK act to perform at both Sounds Of The Xity 2019 in Beijing and this year’s Tokyo International Music Market, which takes place from October 22 – 24.

Hosted by Sound City partner Modern Sky, Sounds of The Xity (SOTX) is the biggest music trade event in China and the only Chinese platform with a long-term commitment to the joint development of both Chinese and Western music industries.

Attracting top festival executives every year, the event covers not just music but technology, fashion, design, and documentary, and consists of both an expo (SOTX EXPO) and festival (SOTX FEST) element.

Meanwhile, Tokyo International Music Market (TIMM) is the largest music business event in Japan. Hosted by the Japanese label association PROMIC, it is a central meeting point for the Japanese music industry.

More information about the opportunity to play both of these events will be provided at the Discovering Real Business Opportunities In The Asian Music Markets element of the IBF on Wednesday, June 27.

Sound City COO Becky Ayres said:

“Asia is home to some of the most exciting music markets in the world today, with millions of fans eager to hear the next big thing to come from the west. With the support of Arts Council England, our partnership with Modern Sky Entertainment and collaborations with big festival brands such as Zandari, MU:CON and others, we’re able to provide a rare opportunity for UK acts looking to make a name for themselves in Asia, as well as for Asian artists and businesses looking to come the other way. The bands that have taken part in these festival exchanges in the past have seen great returns. We look forward to seeing who steps forward this year and encourage anyone with an interest in breaking into Asia to get in touch and join us at the International Business Festival in Liverpool on June 27.”

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